Complaint Details

Status : Closed Closed
Complaint No
: 0089438/2017
Category : Consumer Goods
Date : 21-09-2017
Subject Line : using children in advertisements
     
Complainant : vidushi
Address : New Delhi
     
Complainee : Flipkart
Address :

 

Complaint Details
Flipkart ads are using children as young as 6-10 years old for promoting their commercial goods.
Moreover, children are depicted mimicking their parents Uncles/Aunts and other adults in society.The ad reinforces gender stereotypes and is highly distasteful.
Children have formative minds and are highly impressionable.
They should not be used for advertisements by companies. Children are vulnerable and are soft targets.
These ads should be banned.

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